The Source
Beautiful writing about delicious British food. Articles, comments and musings from our contributors.
Milly Fyfe – Love British Food Ambassador

I’ve been an LBF ambassador for nearly 10 years now, time has simply flown.
The ambassador team has grown so much and it’s amazing to think that I am in the same ‘group’ as some pretty inspiring people who LOVE food. Quite surreal really. Of course, Raymond Blanc has been a stalwart member and without his influence, things may have looked somewhat different. Having met him a few times, his passion for English food, with a clear supply chain, and quality ingredients, just oozes from him. Just check his twitter account out (he is worth a follow!)
I was honoured to be asked to deliver a reading at the Westminster Abbey harvest festival in 2013. It will forever be in my thoughts and often is recalled at dinner parties and social gatherings. Speaking in front of royalty, being a minder for Martin Clunes, Damien Lewis introducing himself to me. I still have to pinch myself. What an event is was. Westminster Abbey was packed; the school children prepared some amazing harvest displays and the news coverage was buzzing. The LBF team worked their socks off to make it happen and they are probably just getting over it now!
And whilst time has moved on, the foundation of the organisation remains the same. To highlight, raise awareness and promote British Food as well as encouraging the likes of retailers and suppliers to make British Food the food of choice. #BritishFoodIsGreat
I am now looking to the future with how I can continue to support the campaign. Having taken a career break to raise my children, and support my husband on the family farm, has given me a refreshed outlook on where I would like to focus my energy.
I adore photography and enjoy taking pictures of the animals on the farm, the food that we grow, the meals that I produce and we eat as a family. We definitely belong to the clean plate club in this household! And so, I want to build upon these foundations by ensuring my social media accounts are flooded with crisps images and videos, carefully documenting the whole food chain process, in order to share our pocket of the countryside.
What’s more, is that I’d like to help other small food businesses to do the same. I’m therefore hopeful that if I am successful with a funding proposal that I have put together, that I will be able to deliver on my desires to showcase British Food to the wider world.
It doesn’t stop there. Being a busy parent, people often ask me how I produce healthy, nutritious meals for all the family, that children will eat too, that they can replicate. I’m keen to launch a blog to share my top tips, highlighting no fuss recipes and accessible ingredients. I will have to keep you posted!
You can follow my journey on Twitter and Instagram @MillyFyfe
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