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British Food Fortnight 2026

25 years. One Shared Love of British Food

For 25 years, Love British Food has worked at grassroots and industry level to

strengthen the market for British food. By uniting farmers, communities and the

food supply chain, we spark pride in home-grown produce and help create a

resilient, sustainable domestic food market where everyone benefits.

Now, in our landmark anniversary year, we’re inviting the nation to come

together once again to help strengthen the roots that feed us all, from farm to

menu to community.

At the heart of the celebrations is British Food Fortnight, running from 26

September – 11 October 2026, the biggest national celebration of British food

on the calendar.

From schools and hospitals to pubs, restaurants, retailers, care homes and

communities, this is your chance to be part of a nationwide movement

celebrating the diverse and delicious food produced in this country.

For tips on how to get involved with British Food Fortnight, click here

Why Love British Food Matters Now More Than Ever

British food is a national asset, but the people and systems that feed us are under increasing pressure.

Farmers and the wider food supply chain face growing cost and confidence challenges. Food security is firmly back on the national agenda. Public sector

catering is under greater scrutiny. And too many people across Britain still struggle to access quality food.

This is where Love British Food has a role to play.

For 25 years, we’ve connected farming, foodservice, retail and communities through practical action that strengthens British supply chains and celebrates

seasonal, home-grown produce. We believe supporting British food should be easy, accessible and something everyone can take pride in.

Every time we choose British food, serve British produce or champion local sourcing, we help:

Support British farmers and producers
Strengthen food security and domestic supply chains
Build confidence across the farming industry
Celebrate sustainability, provenance and quality
Make good British food more accessible to all

This year, we’re asking everyone to unite behind one shared call to action:

Make British your first choice.

Why take part?

Celebrating British Food Fortnight gives you a platform to:

Amplify your values around health, nutrition, sustainability and food security
Showcase your commitment to British sourcing
Tell your story to audiences who care about where food comes from and how it’s grown
Connect with like-minded partners, communities and customers
Be visible and vocal during key campaign moments
Be part of a trusted movement creating real impact across the food
system

British Food Fortnight reaches millions of people every year through events, dedicated menus, retail promotions, school and community activities, media

coverage and social media activity across the UK.

Together, we can make this milestone year bigger, louder and more impactful than ever before.

Who can get involved?

Everyone can play a part in British Food Fortnight.

Whether you’re a retailer, caterer, school, producer, hospital, community

organisation or simply someone who loves British food, British Food Fortnight

gives you a ready-made national platform to celebrate, promote and champion

British produce.

Thousands of organisations already take part every year, using the campaign to

drive sales, inspire communities, educate young people and showcase the

value of British food.

Produce British

A national platform to champion your produce and connect with customers

British Food Fortnight gives farmers, growers and producers the opportunity to

tell their story to audiences who increasingly care about where food comes from and how it’s produced.

By taking part, producers can raise awareness, build local connections,

strengthen routes to market and help drive demand for British food. British

farming is the foundation of our food security, countryside and communities,

and this anniversary year is about celebrating the people behind the food we all enjoy.

Farmers, growers and producers can get involved by:

Sharing their stories and seasonal produce
Opening farms or businesses to visitors
Partnering with schools, caterers or retailers
Supplying local events and celebrations
Showcasing sustainable farming and sourcing practices

Together, we can strengthen sustainable supply chains from farm to fork and

help people reconnect with where their food comes from.

Serve British

Putting British food at the heart of everyday meals

The meals that matter most often happen in the day-to-day places we share.

From schools and universities to hospitals, workplaces, hospitality venues and

care homes, sourcing decisions have the power to shape the future of British

food production.

Love British Food works across the public and private sectors to help make

British the easy, everyday choice, connecting farms to forks at scale and

showcasing practical routes to serving British food on menus.

British Food Fortnight gives caterers and hospitality venues the opportunity to

showcase British produce on menus as part of a recognised national

celebration.

It’s a chance to introduce seasonal ingredients, trial new dishes, celebrate local

sourcing and engage customers through a shared nationwide campaign

spotlighting British food.

You can get involved by:

Creating British-inspired or seasonal menus
Highlighting local suppliers and provenance
Hosting tasting events, demos or workshops
Running harvest celebrations or food education activities
Sharing your sourcing and sustainability stories
Joining training opportunities and industry events
Whether you serve a handful of customers or thousands of meals every day, your choices make a difference.

Explore resources for caterers, hospitality and public sector organisations

Schools and Education Settings

British Food Fortnight is an established date on the school calendar, with

thousands of schools taking part every year.

The campaign provides a fun and engaging way to bring food education to life,

helping children learn about farming, seasonality, nutrition and where food

comes from.

Schools can get involved through:

Classroom cookery sessions
Seasonal menu themes
Farm visits
Recipe competitions
Harvest celebrations
Food-focused lesson activities

It’s an opportunity to connect pupils with British food in a practical, memorable

and community-focused way.

Explore resources for schools.

Choose British

Turning support into action

British Food Fortnight is everyone’s opportunity to celebrate British food and

turn support into community participation. Across villages, towns and cities,

people are coming together to champion local produce, support British farmers and celebrate the food that connects us all.

From giant puddings and harvest lunches to recipe competitions, food festivals, tasting events and community meals, every celebration helps shine a spotlight on British food.

You can get involved by:

Supporting the campaign on social media [ADD HANDLES]
Featuring British Food Fortnight in your newsletters and websites
Hosting community events or British food Fortnight themed meals
Supporting local producers and businesses
Cooking with seasonal British ingredients
Encouraging others to choose British first

This anniversary year is about creating pride, participation and togetherness so

choosing British becomes second nature.

Download the campaign toolkit

Retailers and Brands

British Food Fortnight is a proven opportunity to drive customer engagement

and increase sales through seasonal promotions, storytelling and in-store

activity.

Consumers actively look for British food during the campaign, creating the

perfect moment to spotlight local sourcing, provenance and seasonal produce.

Retailers can get involved by:

Running British Food Fortnight promotions
Creating seasonal displays and signage
Hosting sampling or meet-the-producer events
Highlighting British suppliers and sourcing stories
Supporting local community activity

Find retailer ideas and resources → Retailers

Inside Britain’s sourcing story

Following the real decisions behind the food that feeds us

As part of the 25th anniversary campaign, Love British Food is shining a spotlight on the people, partnerships and procurement decisions shaping British sourcing across schools, hospitals, care homes and foodservice.

The series explores the often unseen connections between suppliers,

procurement teams, caterers and menus, showing how sourcing decisions can

strengthen domestic food systems and help British food reach people at scale.

Through real stories and shared insight, we’re highlighting both the opportunities and challenges within our food systems while demonstrating the

value of choosing British.

Explore the sourcing series

Join Us Throughout 2026

Across the anniversary year, Love British Food will bring communities and

industry together through landmark events, celebrations, training opportunities

and national moments championing British food and farming.

Highlights include:

Future Countryside at Raby Castle
Royal Three Counties Show
Farm Training Day at Madresfield Estate
National Harvest Service in Nantwich Cathedral
Harvest by the Sea in Exeter Cathedral
Land Alive
Get Seasonal podcast

There are opportunities all year round to get involved, celebrate British food and help amplify the movement.

Together, we strengthen the roots that feed us all

Love British Food was founded to build demand for British food. Twenty-five

years later, it has grown into a trusted movement connecting farming, menus

and communities across the country.

Whether you produce British, serve British or choose British, this is your

moment to be part of something bigger.

Join the Love British Food movement. Celebrate British Food Fortnight.

Choose British first.