Press Release: Minette Batters new ambassador for Love British Food
Minette Batters new ambassador for Love British Food
Deputy President of the NFU, Minette Batters has announced her support for the Love British Food campaign and has joined a long list of well-known faces helping to drive this grassroots movement and spread the message far and wide.
A prominent spokesperson for British farming, Minette Batters runs a successful Wiltshire based farming operation which specialises in selling premium store cattle. She is no stranger to driving campaign initiatives having co-founded Ladies in Beef and Great British Beef Week. Her new role supporting Love British Food is welcomed by founder Alexia Robinson, “We are delighted that Minette Batters has agreed to be an ambassador for us. She is a strong and vociferous campaigner for British agriculture and it’s a great honour to be working alongside her. Minette is hugely knowledgeable and an inspiration to so many in agriculture and in the wider food and drink industry.”
The ongoing Love British Food campaign culminates in British Food Fortnight which this year runs from 23 Sept – 8 Oct 2017 and is the biggest annual national celebration of food and drink produced in the country. The Co-op is once again the official retail partner and the campaign is supported by a committee of high profile organisations such as the WI, Federation of Young Farmers, Campaign to Protect Rural England and a host of catering organisations.
Minette Batters will be joining a growing list of key Love British Food supporters including legendary chef Raymond Blanc and his son Olivier Blanc; well-being writer and organic farmer, Liz Earle; and farmer and former chairman of the National Fed of Young Farmers Clubs, Milly Fyfe.
“Now in its 15th year British Food Fortnight is a hugely popular and proven catalyst for inspiring people up and down the country, whether big towns like Bath or small schools, community groups and care homes, small and major players in food service and most importantly tackling British food in the public sector through our work with hospitals and school caterers. These are uncertain times for farmers and we are going to bring all our experience through Love British Food to make sure there is a robust domestic consumer market for their produce. With the Co-op leading the way on the high street and with the leadership of our Love British Food Ambassadors, with Minette joining Raymond Blanc and Liz Earle, we are in a superb position to secure a strong future for British food and farming,” added Alexia Robinson.
Details on how you can get involved from www.lovebritishfood.co.uk